Following up without being pushy

Practical follow-up strategies that keep you top of mind without annoying your potential clients.

Most contractors either follow up too aggressively or not at all. Both cost jobs. Here's a system that works.

The right mindset

You're not being pushy — you're being helpful. Clients are busy. They're not ignoring you; they got distracted. A well-timed follow-up is a service, not an imposition.

A simple follow-up schedule

  • Day 1 — Send the proposal. Text or call to let them know it's in their inbox.
  • Day 3 — If no response, a brief text: "Just checking you received my proposal — happy to answer any questions."
  • Day 7 — If still no response, a short call. Ask if they have questions, mention your availability.
  • Day 14 — Final follow-up. Keep it brief: "Still available to take on this project — let me know if you'd like to move forward."

What to say

Keep follow-ups short and client-focused. Don't pressure. Try:

  • "Just wanted to make sure my proposal came through — did you have any questions?"
  • "I have an opening [date] that would work well for this project."
  • "Happy to adjust the scope or price if anything doesn't quite fit what you need."

Tip: Use the view analytics in BidCraft to time your follow-ups. If they just viewed the proposal, call within the hour. If they haven't viewed it, follow up to make sure they got it.

Knowing when to stop

After three follow-ups with no response, it's time to move on. Mark the proposal as declined, note it in the client record, and focus your energy on warmer leads.

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